Forbes Names The Ready Rooftop a Must-Visit NYC RooftopAmerica's Leading Custom Manufacturer of Retractable Enclosure and Roof Systems

Forbes Recognizes The Ready Rooftop at Moxy East Village as a Must-Visit NYC Destination

When one of the world’s leading business and lifestyle publications highlights a rooftop destination, it’s a testament to the experience that venue has created. In a recent Forbes article, “The Ultimate Rooftop Crawl Starts Here: Five Must-Visit Rooftops at Moxy NYC Hotels,” The Ready Rooftop at Moxy East Village earned a spot among New York City’s top rooftop destinations, showcasing everything that makes the space a standout for locals and visitors alike.

For Roll-A-Cover, this recognition is especially meaningful because The Ready Rooftop features one of our retractable glass rooftop enclosure systems.

A Rooftop Designed for Every Season

New York City weather can be unpredictable, but that doesn’t have to mean closing a rooftop or limiting guest experiences. With a Roll-A-Cover retractable glass enclosure, The Ready Rooftop can seamlessly adapt to changing conditions while maintaining the open-air atmosphere guests love.

As Forbes describes, “Guests can enjoy Mexican-inspired bites, frozen margaritas, and signature cocktails beneath a fully retractable glass roof, making it an inviting rooftop destination for everything from leisurely afternoon meetups to energetic nights out.”

That flexibility is exactly what today’s hospitality venues need. Whether guests are stopping by for happy hour, weekend brunch, sunset cocktails, or a lively evening with friends, The Ready offers an experience that isn’t dependent on the forecast.

Why Retractable Rooftop Enclosures Matter

For restaurant and hotel owners, every day a rooftop sits empty due to rain, excessive heat, wind, or cold temperatures is a missed revenue opportunity. A retractable enclosure allows operators to continue serving guests while preserving the rooftop ambiance that makes these spaces so desirable.

Unlike permanent structures that eliminate the outdoor feel, Roll-A-Cover’s retractable systems allow venues to enjoy the best of both worlds. On beautiful days, the roof opens to let in fresh air and sunshine. When weather changes, the enclosure can quickly close to provide protection without disrupting the guest experience.

The result is a rooftop that remains functional and profitable across changing seasons.

Creating Memorable Guest Experiences

Guests don’t simply visit rooftops for the view. They come for the atmosphere. A retractable enclosure enhances that atmosphere by ensuring comfort without sacrificing the connection to the outdoors.

At The Ready Rooftop, guests can enjoy skyline views, vibrant cuisine, handcrafted cocktails, and a lively social setting regardless of changing weather conditions. The flexibility of the Roll-A-Cover enclosure helps create a seamless experience that keeps guests comfortable and encourages them to stay longer.

That kind of consistency plays an important role in building a venue’s reputation, earning positive reviews, and generating repeat business.