Transforming the Skyline: Roll-A-Cover’s Retractable Rooftop Enclosure Installation at W Hotel Union Square

The iconic W Hotel Union Square in New York City has just taken its rooftop game to new heights, thanks to the latest installation by Roll-A-Cover. The hotel’s rooftop has undergone a stunning transformation with the addition of a state-of-the-art retractable rooftop enclosure. This exciting upgrade will enhance the guest experience and offer unparalleled benefits throughout the year. 

A Stylish Upgrade for a Premier Destination

The W Hotel Union Square is renowned for its chic design, luxury accommodations, and vibrant atmosphere. The newly installed retractable rooftop enclosure by Roll-A-Cover aligns perfectly with the hotel’s commitment to offering exceptional experiences. 

Benefits for the Hotel

1. Year-Round Usability: The retractable enclosure allows the W Hotel to maximize the use of its rooftop space regardless of the season. Whether it’s a crisp autumn evening or a snowy winter night, guests can enjoy the rooftop’s ambiance without being exposed to the elements.

2. Increased Revenue Potential: With the ability to use the rooftop year-round, the hotel can now host events and private gatherings throughout all seasons. This flexibility opens up new revenue streams and enhances the hotel’s appeal to event planners and corporate clients.

3. Enhanced Guest Experience: The new enclosure ensures that guests can enjoy the breathtaking views of Union Square and the NYC skyline in comfort, no matter the weather. This added luxury helps to differentiate the W Hotel from competitors and reinforces its reputation as a premier destination. 

Benefits for Patrons

1. Comfort in Any Weather: Whether it’s a sunny afternoon or a rainy evening, guests can savor their time on the rooftop with protection from the elements. The enclosure’s retractable design means patrons can enjoy fresh air or stay sheltered based on their preference.

2. Extended Enjoyment: The ability to use the rooftop space year-round means that guests can enjoy it for more than just the traditional warm-weather months. This extends the enjoyment of the rooftop bar, dining area, or event space throughout the year.

3. Uninterrupted Views: The enclosure is designed to enhance, not obstruct, the stunning views of New York City. Patrons can still take in the cityscape while being shielded from harsh weather conditions, ensuring a pleasant experience all year long.

A Seamless Integration

Roll-A-Cover’s retractable rooftop enclosure is crafted with high-quality materials and advanced engineering to blend seamlessly with the W Hotel’s modern design. The sleek, unobtrusive appearance of the enclosure ensures that it complements the existing architecture, enhancing the overall aesthetic without overshadowing it. 

Looking Ahead

The installation of the retractable rooftop enclosure at W Hotel Union Square marks a significant step forward in the evolution of luxury hotel amenities. By embracing innovative solutions, the hotel continues to set a standard for excellence and guest satisfaction. With the new enclosure, the rooftop becomes a versatile and attractive feature, ready to offer exceptional experiences in any season.

Therefore, whether you’re a guest looking for a unique place to unwind or an event planner seeking a versatile venue, the W Hotel Union Square’s transformed rooftop promises an unparalleled experience. Thanks to Roll-A-Cover, the sky’s the limit for what this premier destination can offer.

Looking to maximize your rooftop bar area with a retractable roof? Contact Roll-A-Cover today for a design and a quote!
p: (203) 393-7292
e: sales@rollacover.com